Beauty Category

This month, Parvati Magazine spoke with Tony Rechtman, CEO of INIKA Organic, which creates luxury skin, lip and eye cosmetics. Founded and based in Australia, INIKA’s award-winning products are certified organic, vegan, cruelty-free, halal and 100% non-toxic. Parvati Magazine: INIKA sets itself out as the #1 certified organic makeup brand worldwide. How do you stand out from your counterparts? Tony Rechtman: The industry is plagued with confusing claims around what is “organic”, “natural” and “green”. At INIKA Organic, it’s not so much what we say about ourselves, but what standardsRead More
Native to Canada, ILIA Beauty started off selling tinted lip conditioners in 2011. Now based in Los Angeles, ILIA creates natural and organic makeup and skincare products. Founder and CEO Sasha Plavsic made it a priority to create a line that was just as aesthetically pleasing and sustainable as it was functional. This month, Parvati Magazine spoke with Sasha about lips, skin, and eyeshadow. Parvati Magazine: ILIA carries many beauty and skin care products, with a wide range of vibrant lip colours and lip care products. How did lips becomeRead More
Mineral makeup generally consists of titanium dioxide, zinc oxide and iron oxide minerals mixed with pigments. In addition to creating a natural healthy glow, these minerals remain on the skin’s surface and do not clog pores, and are also water resistant. This month, Parvati Magazine spoke with Tim Schaeffer, Senior Vice President of Marketing at Mineral Fusion. Since 2007, Mineral Fusion has been producing handmade cosmetics, skin, hair and nail products in Denver, Colorado. Parvati Magazine: What are some of the benefits of minerals in makeup, hair care and skinRead More
Parvati, Editor-in-Chief: I recently met Yasmine Jones on a visit to the Pure + simple natural beauty spa in Toronto. I so enjoyed my facial with her Bella Aura products, and her approach to work and life, that I asked her to share more about Bella Aura for this month’s issue! Parvati Magazine: Tell us about yourself. What prompted you to commit yourself to develop a skincare line? Yasmine Jones: Bella Aura was born from my real life skin care journey, where grief, stress and a lack of rest tookRead More
This month, our Beauty Editor Joy Elkayam spoke to Vapour Organic Beauty, particularly its co-founders Krysia Boinis and Kristine Keheley. Based in Taos, New Mexico, this award-winning natural and organic makeup line is handcrafted using top-notch sustainable practices and a favourite among celebrities. Parvati Magazine: The city where Vapour was born, Taos, New Mexico, is described as a “muse for infinite creativity…. that is reflected in Vapour’s unique formulas.” Give our readers some insight into this special place, and its impact on your creations. Vapour Organic Beauty: Taos empowers usRead More
I recently learned that Nordstrom was hosting a goop “Pop-In Shop” in Toronto for 6 weeks. After a few strikes at my keyboard, I learned that goop-In@Nordstrom, officially, is one of eight Pop-In Shops across North America. While goop’s products have appeared in some select stores in America, this partnership with a major retailer in multiple locations at once, is a goop first. For those who don’t know, goop is a highly successful, and at times controversial, online holistic wellness community founded by actress Gwyneth Paltrow to share her recommendationsRead More
Irene Falcone is the founder and beauty blogger of Nourished Life in Australia. Her search for toxin-free, natural and organic beauty and lifestyle products has garnered her several awards and a dedicated following. Parvati Magazine: How did you come to start Nourished Life? Irene Falcone: I’ve always loved skincare and beauty products, but six years ago I was so fatigued all the time and constantly run down. I eventually discovered just how many chemicals I was putting on my body simply by using dozens of these products every single day.Read More
This month, Beauty Editor Joy Elkayam spoke with Jane Iredale, the president and founder of Iredale Mineral Cosmetics, Ltd. For over 20 years, this company has been creating skin care products full of natural ingredients and mineral makeup free of toxins and chemicals. Parvati Magazine: Your new spring makeup collection is vibrant with mauves, pinks, smoky brown hues to name a few. One of the appeals is that it offers the “elegant to edgy” look. What is the inspiration behind your Spring collection? Jane Iredale: Our spring collection brings fresh,Read More
This month, Beauty Editor Joy Elkayam interviewed Aysia Wright, founder of Goodbeing, a trial and discovery monthly service of health, beauty and natural wellness products, that are non-toxic and sustainable. Parvati Magazine: What prompted the start of Goodbeing? Aysia Wright: My background has always been in the environmental advocacy and the sustainable living space. It was around the time BirchBox launched that I thought, someone needs to do this but make the box dedicated to clean/healthy beauty and really customize the selections for members so they are a good fit.Read More
This month, Beauty Editor Joy Elkayam interviewed Tammie Umbel from Shea Terra Organics. This line features ingredients indigenous to Africa, and supports local communities and natural habitats across the continent. Parvati Magazine: What inspired the creation of Shea Terra Organics? Shea Terra Organics: Shea Terra Organics was the result of a lifetime fascination with wildlife, cultures and the desire to eradicate poverty. Growing up I was the “weird one”. From the time I learned to read at the age of four I began comparing food labels. I would request myRead More